The Only Mobile-SEO Checklist You Will Ever Need
By Mitali Purkait Ghosh on September 18, 2023
Your phone is an integral part of your modern life. In 2023, more than half of all personal electronic devices are smartphones. That metric alone should shift your focus on Mobile-SEO. If you are the owner of a small or medium-sized business owner, mobile SEO is directly linked to your brand and revenue.
Your website’s mobile content is used by Google to determine its rank on the search results. That’s why entrepreneurs hire offshore digital marketing services to optimize for mobile SEO. Take a look at the ultimate mobile-SEO checklist and implement them on your website.
1. Make the content mobile-friendly
To make your website content mobile-friendly, start by optimizing the paragraphs. Make them short and crisp with just one idea on every line. Introductions should also be short for the same reason. You will have more than enough space to elaborate throughout the article. Short introductions and short paragraphs make the webpage easily navigable. It’s also important to embrace white spaces and reject intrusive popups. White spaces increase reader comprehension by a significant margin while intrusive popups reduce user engagement and retention. No wonder Google has been penalizing websites with intrusive pop-ups. We are an offshore marketing agency that keeps up with Google’s algorithm changes and has unrivaled prowess at mobile-SEO optimization.
2. Boost the site speed on mobile
The ideal loading speed of your mobile website should never exceed more than 2 seconds. You lose:
- Half of your mobile visitors if the mobile site loading speed exceeds 3 seconds
- 90 percent of users when your website takes more than 5 seconds to load on mobile
That’s why boosting website speed is a key mobile-SEO tip. Visit PageSpeedInsights and analyze your website. This tool shows you the loading speed of your website on desktops and phones. It also provides you with tips for improving your site speed. You may be able to increase mobile site loading speed by:
- Getting rid of unused CSS and Javascript
- Switching to a better host
- Using a more efficient format for images and many more such methods
As one of the bestoffshore web development companies, we have transformed the mobile websites of many happy clients to boost search rankings and other such metrics.
3. Optimize keywords for voice search
All smartphones have Siri, Google Assistant, Bixby, or some other smart assistant. Those assistants have become better at understanding your queries and understanding context. That explains an astronomical rise in voice search volume among users aged 25 to 49.
Start targeting keywords for voice search and optimize for conversational or semantic search. Instead of targeting “buy new iPhone” target “Where can I buy the new iPhone”. Long-tail keywords were already vital in your SEO strategy. With mobile SEO, it’s even more crucial. You can use keyword research tools from Google, Ahrefs, and Semrush to pull this off or trust us like our satisfied clients. Optimizing for mobile SEO isn’t too difficult when you follow this checklist. However, make sure to outsource marketing instead of hiring an in-house team. Digital Concepts is a white label SEO agency in India that can help to reduce your digital marketing expenses while delivering better results. Call us at +91 98301 40672 or click here to know more about our SEO services.
Mitali Purkait Ghosh, the Co-Founder of Digital Concepts, brings a wealth of knowledge and innovation to the marketing sphere. Mitali and her dedicated team offer unparalleled expertise in digital marketing and content writing, among other key online strategies.